As the principal gateway to Mecca,聽Jeddah is a key, growing urban hub in the Middle East. Over recent decades it has experienced unprecedented population growth, rising from 50,000 residents in the 1940s to nearly four million today. This extraordinary rate of change has resulted in fragmented development which was聽further hindered in 2010聽after the聽city was hit by a catastrophic storm causing tragic loss of life and extensive damage.
With the aim of聽revitalizing聽the city, 91影视 was appointed to create the Jeddah Plans, a framework for sustainable and balanced future growth. In partnership with Amana, 91影视 is delivering聽plans聽 that will redefine the city鈥檚 future, creating a series of well-connected centres and a network of quality open spaces, with improved access to amenities and public transportation.聽Operating on a huge scale, the project involves a record number of stakeholders to consult, critique and reach consensus on a new path forward for Jeddah.
The Jeddah Plans invest in ensuring the prime location of metro stations, encouraging residents to decrease their dependence on cars and giving them improved access to amenities and jobs. The creation of a people-friendly public realm is also critical聽to the聽success of the plans.
91影视聽is providing聽the following services:
- Strategic planning
- Governance
- Spatial and urban planning services
- Landscape and environmental sustainability
- Infrastructure services